Wednesday, September 24, 2008

if you must give bad news...

...this seems like a good way to do it. The following is from a letter I got from Frontier Airlines regarding making our frequent flyer miles worth less. I thot they did a great job on it, actually...

Dear valued Summit member,
We don’t say it enough, but thank you again, for your encouragement and confidence in Frontier Airlines during these trying times. We humbly acknowledge that without the commitment and support of you, our most loyal customers, we would not be here today.
As you are aware, the historically high and unpredictable cost of fuel has created unprecedented challenges for the industry, resulting in several carriers ceasing operation altogether. We are determined to meet these challenges and are evaluating every aspect of our operation to reduce costs and drive towards profitability. As a result, we have had to make some tough decisions. We prefer not to make these choices, but we are committed to doing everything it takes to survive and successfully weather these hard times; for the sake of our employees and customers alike.
While we must implement the following changes to our EarlyReturns mileage program, we will continue to waive all change fees and redemption fees for Summit members. Please read below for general program changes...


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